Joe Abretski

DC, Chief Wellness Officer

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About

Joe Abretski is a seasoned healthcare leader, wellness strategist, and movement science expert with over 14 years of experience spanning chiropractic care and healthtech innovation. As Chief Wellness Officer at Kinis.ai, he leads the clinical strategy and client engagement for the company’s AI-powered Balance Health platform — a solution designed to enhance mobility, independence, and quality of life for adults 50+.

Before co-founding Kinis.ai, Joe built and operated a successful chiropractic practice, where he gained deep expertise in movement analysis, rehabilitation, and technology-enabled care. This hands-on clinical background gives him a unique edge in designing evidence-based, real-world solutions that meet the evolving needs of aging populations.

Joe holds a B.S. in Kinesiology and Exercise Science from James Madison University and a Doctor of Chiropractic degree from Life University. His interdisciplinary foundation in human biomechanics, preventive care, and wellness technology forms the backbone of Kinis.ai’s scientific approach.

Joe is known for translating complex clinical insights into intuitive, personalized user experiences. He plays a critical role in shaping product development, scaling pilot adoption, and aligning the company’s innovation roadmap with market and patient impact.

Milestone

  • Founding team member of Kinis.ai (6+ years)

  • Designed and deployed engagement strategies for the BalancePro assessment

  • Leading client onboarding and pilot program adoption across healthcare and wellness partners

  • Contributing to fundraising strategy and investor engagement

  • Developed a successful chiropractic practice from the ground up

  • Helped bring to market APMA-recognized minimalist footwear solutions

Today, Joe is focused on expanding Kinis.ai’s pilot footprint, strengthening clinical validation, and supporting the company’s next phase of growth in the fast-emerging AI-driven movement health market.